How do I connect Mailchimp?

Add the Mailchimp piece to a flow, then authenticate with OAuth 2.0. Once connected, its 9 triggers and 17 actions are available anywhere in the builder.

What can I automate with Mailchimp?

"Member Subscribed to Audience" can start a flow that runs "Add or Update Subscriber", and you can chain Mailchimp together with any of 760+ other apps and AI steps in between.

Can I self-host the Mailchimp integration?

Yes. Activepieces is fully self-hostable, so you can run the Mailchimp piece on your own infrastructure with your connections and your data staying in your environment.

Can my AI agent use Mailchimp as a tool?

Yes. Every piece you connect can be exposed over one Activepieces MCP server, so Claude, Cursor, Windsurf or any MCP client can call Mailchimp actions as tools.

Mailchimp integration

All-in-One integrated marketing platform for managing audiences, sending campaigns, tracking engagement, and automating lifecycle communications.

Start building Use Mailchimp with your AI

Actions: 17
Triggers: 9
Auth: OAuth 2.0
License: MIT, open source
Updated: August 2026

About the Mailchimp integration

Add the Mailchimp piece to a flow, connect your account once, and the rest of the builder can read from it and write to it. Because the piece is open source you can run it on our cloud or self-host it, and combine Mailchimp with 760+ other apps in the same flow.

Triggers

Start a flow the moment something happens in Mailchimp

Each trigger below can start a flow on its own, either instantly or on a schedule.

Member Subscribed to Audience
Fires when a new subscriber joins your Mailchimp audience. This trigger captures new subscriptions, opt-ins, and audience growth events with comprehensive subscriber information.
1 field
Member Unsubscribed from Audience
Fires when a subscriber unsubscribes from your Mailchimp audience. This trigger captures unsubscribe events, opt-outs, and audience churn with comprehensive subscriber information for retention analysis.
1 field
New Campaign
Fires when a new campaign is created or sent
1 field
Link Clicked
Fires when a recipient clicks a specified link in a campaign
1 field
Email Opened
Fires when a recipient opens a an email in a specific campaign
1 field
Subscriber Updated
Fires when a subscriber profile is updated, including changes to merge fields, interests, or contact information. This trigger captures profile updates, new subscriptions, and subscriber modifications.
1 field
New Customer
Fires when a new customer is added to a connected store
1 field
New Order
Fires when a new order is created in the connected store
1 field
New Segment Tag Subscriber
Fires when a subscriber joins a specific segment or tag
3 fields

Actions

Everything Activepieces can do in Mailchimp

Drop any of these into a flow and fill in the fields. No code is required.

Add or Update Subscriber
Add a new subscriber to an audience or update existing subscriber
10 fields
Add Note to Subscriber
Add a note to a subscriber in your Mailchimp audience.
3 fields
Add Subscriber to Tag
Add a subscriber to a specific tag in your Mailchimp audience.
3 fields
Remove Subscriber from Tag
Remove a subscriber from a specific tag in your Mailchimp audience.
3 fields
Update Member in an Audience (List)
Update a member in an existing Mailchimp audience (list)
3 fields
Create Campaign
Create a new Mailchimp campaign
12 fields
Get Campaign Report
Get comprehensive report details for a specific sent campaign including opens, clicks, bounces, and performance metrics
3 fields
Create Audience
Create a new audience (list) in your Mailchimp account
20 fields
Archive Subscriber
Archive an existing audience member
2 fields
Unsubscribe Email
Unsubscribe an email address from an audience
5 fields
Find Campaign
Search all campaigns for the specified query terms
3 fields
Find Customer
Find a customer by email address in a store
6 fields
Find Tag
Search for tags on a list by name
2 fields
Find Subscriber
Search for subscribers across all lists or within a specific list. This action provides comprehensive subscriber information including merge fields, interests, and activity data.
4 fields
Create Tag
Create a new tag in a Mailchimp audience
2 fields
Send Campaign
Send a draft campaign to the subscribers in its audience, segment, or tag
1 field
Create Custom Event
Log a custom event for an existing subscriber, for use in automations and segmentation
4 fields

Use Mailchimp in a flow

Connect Mailchimp once and every trigger and action above is yours to drop into the builder, alongside 760+ other apps. Free to start, on our cloud or your own servers.

Build a Mailchimp flow Talk to sales

Mailchimp, answered.

Yes. Activepieces is open source and free to start, and the Mailchimp piece is included on every plan, from the free cloud tier to any self-hosted deployment.